FC Portland

Creating a brand identity for the club founded by a legendary player and coach

  • Logo of FC Portland, featuring two stars, a person playing soccer, and the word 'Cai' with the club's name and the year 1985.

    Primary Logo

  • Letterhead and envelope featuring the FC Portland soccer team logo, which includes a shield with stars, a soccer player, and a banner reading FC PORTLAND.

    Business Papers

  • Portland Timbers logo featuring a circular design with a stylized red trail and a white background, and the words "FC PORTLAND" on a navy blue banner.

    Event Logo

  • A logo with a red star, a blue rectangle below it, and the red letters 'FC' beneath the rectangle on a white background.

    Monogram

  • FC Portland soccer team crest featuring a shield with two stars, crossed hammers, and a castle, with a banner below reading 'FC PORTLAND' and the years '1987' on either side.

    Early Concept

  • Text reading 'Little Strikers' in bold navy blue font with star accents on a white background.

    Secondary Logo

  • A navy blue soccer jersey with white accents, featuring the FC Portland logo on the chest, a Nike logo on the right sleeve, and the words 'PORTLAND' across the front.

    Jersey

  • White T-shirt with FC Portland Academy logo, slogan 'You've got to earn the right to play,' in blue text.

    Practice T-shirt